ClearGlass

ClearGlass Analytics is an independent data analytics company that enables asset owners, investment advisors, and asset managers to evaluate the Value for Money (VfM) of their investments through transparent cost and performance data.

As part of the product team, I contributed to the development of a SaaS platform designed to serve all sides of the asset management market, delivering structured cost transparency and advanced analytics across the UK and European investment ecosystem. The platform integrates industry frameworks such as the Cost Transparency Initiative (CTI) and the Cost Transparency Standard (CTS), enabling consistent data collection, benchmarking, and more informed investment decision-making.

Designing for this product presented unique challenges due to the highly cyclical nature of the industry. The platform operates around critical annual reporting cycles that determine when new features, improvements, and data submissions can be tested and adopted by users. These overlapping cycles created a distinctive product development rhythm and required careful prioritisation to ensure the platform evolved without missing key market opportunities. As one of the first platforms of its kind, the product played a pioneering role in bringing transparency and benchmarking capabilities to the asset management industry.

The organisation operated with a strong product-led mindset, with well-informed stakeholders actively collaborating across teams. Continuous experimentation, research, and rapid shifts in focus were embedded in the company culture, creating a fast-paced environment where multiple teams ran parallel initiatives to validate ideas and improve the product.

Conducting UX research in this domain presented additional complexity. Many users interacted with the platform only periodically during reporting cycles rather than daily, which made recruitment and engagement more difficult. To overcome this, we conducted regular user interviews (approximately every two weeks) and supplemented qualitative insights with internal data analysis and feedback from customer-facing teams. Asset owners were generally more open to participation than asset managers, which influenced our research strategy.

We triangulated insights from multiple sources to inform design decisions, combining user feedback with behavioural data from analytics tools such as Google Analytics, Hotjar, and Mixpanel. These insights were shared across the organisation on an ongoing basis, ensuring that product development remained aligned with real user needs and market dynamics.

Internal Data Validation Tool

Designing an operational platform to improve data accuracy and efficiency.

Overview

ClearGlass Analytics delivers transparent cost and performance data across the UK and European asset management market. A critical part of this process involves validating large volumes of data submitted by asset managers before it becomes available to clients.

The internal data team was responsible for reviewing and verifying this information, yet the workflow relied heavily on fragmented external tools. This created operational inefficiencies and increased the risk of inconsistencies in the validation process.

To address this, we designed a dedicated internal validation tool integrated into the platform, enabling the team to manage submissions more efficiently while maintaining the high level of data accuracy expected by clients.

My Role

Responsibilities included:

  • Conducting user research with internal teams

  • Mapping workflows and operational processes with the product manager assigned on that project

  • Designing wireframes and interactive prototypes

  • Running usability testing sessions with the team

  • Collaborating with product managers and engineers to deliver the MVP

  • Supporting post-launch iteration and optimisation

The Problem

Before the project:

  • The data validation workflow relied on spreadsheets and disconnected tools

  • Processes were manual, fragmented, and time-consuming

  • Reviewing submissions required switching between multiple systems

  • Operational complexity and time increased during annual reporting cycles

Because ClearGlass positions itself as a trusted data provider, maintaining accuracy and efficiency was critical. The existing workflow placed significant pressure on the internal team and was not scalable as the company grew.

Key Constraints

This project was shaped by several unique constraints:

Industry cycles
Asset management reporting follows strict annual cycles. Missing these windows would delay improvements by an entire year.

Data accuracy requirements
Even small inconsistencies in submitted data would impact client reporting and benchmarking.

Complex workflows
The validation process involved multiple review stages and required clear visibility of submission status.

Specialised users
The internal data team had deep domain knowledge but limited access to purpose-built tools.

Research & Discovery

To quickly align stakeholders and explore solutions, we conducted a series of cross-functional workshops.

Participants included:

  • Product and design team members

  • Engineering representatives

  • Internal data specialists (primary users)

  • Customer-facing teams

Key research activities

We used several product discovery methods:

  • Proto-personas to capture internal user needs

  • Journey mapping to visualise the existing validation workflow

  • Detailed flow charts to make sure all the aspects of the work and all tasks are covered

  • Collaborative workshops to gather domain insights

This phase helped uncover the most critical friction points in the current process.

Key insights

  1. Validation tasks were spread across too many tools.

  2. Users needed clear visibility of submission progress.

  3. Repetitive manual checks slowed down the workflow.

  4. The process became particularly difficult during peak reporting periods.

Ideation

During the ideation phase, cross-functional participants generated solution concepts through structured sketching sessions.

We translated these ideas into a storyboard describing the ideal validation workflow, outlining:

  • Submission review stages

  • Data verification interactions

  • Status tracking

  • Collaboration points between team members

  • Different types of access among the users

This storyboard served as the blueprint for the prototype.

Design

I translated the storyboard into interactive wireframes and a clickable prototype, focusing on:

  • Clear information hierarchy

  • Reducing cognitive load during data review

  • Improving workflow transparency

  • Enabling faster navigation between submissions

The prototype simulated realistic validation scenarios so our internal users could test the proposed workflow.

Testing & Iteration

The prototype was tested with members of the internal data team performing their real tasks.

Because of the complex nature of the validation process, several iterations were required to refine:

  • data visibility

  • validation interactions

  • workflow clarity

This iterative testing allowed us to address usability issues before development.

MVP Launch

Once validated, the feature was developed and released as an MVP within the internal platform.

The MVP focused on enabling the team to:

  • review submissions within one environment

  • track validation progress

  • reduce reliance on external tools

  • pick up the work after other team members

  • communicate with watch other inside the tool and leave the comments

Continuous Improvement

After launch, we monitored usage and gathered feedback from the internal team. Iterative improvements were implemented to further optimise the workflow.

By the following annual reporting cycle, the tool had significantly accelerated the validation process by 50%, enabling the team to handle submissions more efficiently while maintaining high standards of accuracy.

Impact

The internal validation tool delivered several key outcomes:

  • Reduced reliance on fragmented external tools from 3 to 1

  • Improved workflow visibility and transparency

  • Increased operational efficiency during reporting cycles by 50%

Supported ClearGlass’ commitment to accurate and reliable investment data